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Content Planner

Plan, schedule, and track all your AI-generated content in one place. Every ad, post, and story you create in Lead Generation shows up here automatically.

What's available on each plan​

TabWhat it doesStarterGrowthPro
📋 My CampaignsList of every ad, post, and story you've createdYesYesYes
📅 Calendar (Month)Monthly calendar grid with content + leads per dayYesYesYes
📊 AnalyticsLead sources, top campaigns, top postsYesYesYes

All three tabs are available on every plan. The dashboard lands on the Calendar by default. See plans and pricing for everything that's included on each tier.

Calendar View​

The default Pro view shows a monthly calendar with every scheduled piece of content plotted on its day.

  • Navigate months with the arrow buttons or jump to today with the Today button
  • Each day shows icons for the content scheduled:
    • 🎯 Ad — paid campaigns
    • 📰 Post — organic social posts
    • 📱 Story — vertical stories
    • 🔥 Flame — the content is being boosted
    • 🟢 Green badge with lead count — this content has generated leads

Clicking a day​

Click any day with content to open a detail modal showing:

  • Every scheduled piece of content for that day
  • Type badge (Ad / Post / Story)
  • Name or caption preview
  • Status (draft, scheduled, active, paused, completed)
  • Boost info (daily budget and duration, if boosted)
  • Target platforms (Facebook, Instagram, or both)
  • Lead count (if any leads have already come from this content)

From the modal you can:

  • Open — jumps back to Lead Generation with that campaign loaded for editing
  • Pause / Resume — toggle the status for active or paused content
  • Delete — remove the scheduled content

Clicking a campaign row​

Click any row in the campaign list or the Analytics tab to open that specific campaign's detail view — same modal, same actions. Lets you drill into a single piece without having to find its day on the calendar.

Stats Bar​

At the top of the calendar, four stat cards show at-a-glance numbers for the current month:

  • Posts — social posts created this month
  • Ads — paid ads created this month
  • Boosted — count of content running with boost
  • Leads — total leads generated from content this month

My Campaigns Tab (All plans)​

A combined list view of every ad and social post you've scheduled, published, or saved as draft:

  • Columns: type, content preview, status, platforms, leads generated
  • Sort by date or performance
  • Click any row to open the detail view
  • Delete individual items

Good for a quick overview when the calendar feels too spread out.

Analytics Tab​

Performance metrics for all your content:

Key Stats​

  • Leads this month — total from all content
  • Facebook leads — DMs, ads, and lead forms combined
  • Instagram leads — DMs and ads combined
  • SMS leads — from phone-driven campaigns

Lead Sources Chart​

Bar chart breaking down leads by source channel, sorted by volume. Quickly see whether your best channel this month is Facebook DMs, Instagram ads, or something else.

Top Ad Campaigns​

Your best-performing ads ranked by leads generated. Shows image thumbnail, campaign name, current status, and lead count. Click any row to open the full campaign.

Top Social Posts​

Your best-performing posts ranked by engagement. Shows image, caption preview, type (Post or Story), boost status, and leads attributed.

List View​

Toggle to a table view for a more data-focused layout:

  • Columns: Date · Type · Content · Status · Platforms · Leads · Actions
  • Sortable by each column
  • Shows all content for the current month at a glance

Great for spreadsheet-style review or quickly deleting a batch of old drafts.

Statuses explained​

StatusMeaning
DraftSaved but not yet published. Kept for 60 days.
ScheduledQueued to publish at a future date/time
ActiveCurrently published and live (for boosted ads, currently running)
PausedWas active, now temporarily stopped. Can be resumed.
CompletedFinished running (boosted ad ended, or scheduled end date reached)

Tips​

  • Use the calendar to spread content across the week. Batch-publishing on one day underperforms. The Content Planner makes it easy to see which days have nothing scheduled.
  • Review Top Ad Campaigns weekly. Patterns in what converts become obvious fast — double down on the style, scene, and copy approaches that win.
  • Drafts don't expire for 60 days. If you brainstorm a week of ideas on Monday, they'll still be there Saturday night when you're ready to finalize them.
  • Paused isn't deleted. If a campaign is underperforming, pause it to stop spend without losing the setup. Resume later or delete if you're sure.